Making an interface a five-year-old can use
Making an interface a five-year-old can use
Turning complex computer vision technology into a simple, playful experience for children.
Turning complex computer vision technology into a simple, playful experience for children.
•
•
UX Design
UX Design
•
•
Leadership
Leadership
Context
Brickfinder started as an experiment in computer vision. The idea was simple: point a camera at a pile of LEGO bricks and let AI find the pieces needed to keep building.
Brickfinder started as an experiment in computer vision. The idea was simple: point a camera at a pile of LEGO bricks and let AI find the pieces needed to keep building.
I developed the design concept and led its execution, working closely with the Product Manager and a designer on my team.
I developed the design concept and led its execution, working closely with the Product Manager and a designer on my team.
Challenge
Making complex technology disappear
Making complex technology disappear
The app needed to work for children as young as five. That meant reducing instructions, decisions and navigation to a minimum, keeping the focus on play rather than technology.
The app needed to work for children as young as five. That meant reducing instructions, decisions and navigation to a minimum, keeping the focus on play rather than technology.
Design approach
From interaction to communication
From interaction to communication
Instead of asking children to navigate an interface and operate controls, I proposed a character that would communicate with them and guide them through the experience.
Instead of asking children to navigate an interface and operate controls, I proposed a character that would communicate with them and guide them through the experience.
The idea was to make the app easier to use and more emotionally engaging, while automation handled as much complexity as possible behind the scenes.
The idea was to make the app easier to use and more emotionally engaging, while automation handled as much complexity as possible behind the scenes.
I defined this concept and guided its design through to execution.
I defined this concept and guided its design through to execution.
Outcome
From experiment to a lasting product
From experiment to a lasting product
Brickfinder won a Red Dot Design Award in 2018.
Brickfinder won a Red Dot Design Award in 2018.
The app continues to exist today under the name Brickit, available to download on the App Store.
The app continues to exist today under the name Brickit, available to download on the App Store.
Explore the project
CONTACT